Know what your business can raise before you go asking for it.

We’re a capital advisory firm. We read your numbers, tell you what they’ll support and what it should cost, and only then talk about who to borrow from. It costs you nothing and you’re never obliged to borrow at the end of it.

No credit pull · No cost to you · No obligation to borrow

How the six compare A plot of six funding instruments. The faster an instrument funds, the more it costs. Merchant cash advances fund in a day or two and cost the most; SBA loans take one to three months and cost the least. Weeks Hours How fast you need it What it costs More Less SBA loans Business HELOC Equipment financing Term loan Business line of credit Invoice factoring
Every point links to that instrument. Positions are typical, not offers.

Here’s the conflict, before you go looking for it.

We’re paid by the lending partner at closing, and you pay us nothing. Any owner with sense reads that and wonders whose side we’re on.

It’s a real conflict and we’d rather put it on the front page than bury it in a disclosure. It would bite if we earned materially more by steering you toward the expensive end. Three things in how we work push the other way:

  • Every list on this site runs cheapest first. Our SBA page opens by telling you to take SBA if you qualify and nothing’s expiring, which is the slowest and least lucrative thing we arrange.
  • We arrange no merchant cash advances. That removes the single largest way an intermediary earns more by serving a client worse.
  • Ask what we’re paid on any offer and we’ll tell you. It’s a reasonable question and the answer has never cost us a deal.

The whole statement, including what we’re paid and by whom, is on the disclosures page.

Already carrying an advance? That’s the most common call we get.

Daily debits take the same amount on a slow Tuesday as a busy Friday. We publish the math on what that actually costs, because almost nobody else will.

  • A factor rate isn’t an interest rate. A $100,000 advance at a 1.35 factor means $135,000 repaid, and that total never moves.
  • Paying early saves you nothing. The total was fixed at signing, so speed only shortens the term.
  • The annualized cost is far higher than the factor suggests. Spread over eight months of daily remittances it typically lands well north of 70%.

The debt structure review

Questions owners actually ask.

What does it cost to work with you?
Nothing, at any stage. No application fee, no advisory fee, no retainer. We’re paid by the lending partner when a transaction closes, so if nothing closes, nobody pays anything.
You’re paid by the lender. So whose advisor are you?
The fairest question there’s, and it deserves a real answer rather than a slogan. It would bias us if we earned materially more on the expensive structures. Two things work against that: every list on this site runs cheapest first, and we arrange no merchant cash advances at all, which removes the single largest way an intermediary earns more by serving a client worse. Ask what we’re paid on any specific offer and we’ll tell you.
Will talking to you affect my credit score?
No. There’s no credit pull for a review. When we do run one it’s a soft check, which doesn’t affect your score and isn’t visible to other lenders. A hard inquiry happens only once you’ve a specific offer and authorize it in writing.
Are you a lender?
Mostly not. Unless a page says otherwise, the capital comes from an independent lending partner that makes its own credit decision. What we control is which partners see your file and whether the structure suits the problem, and those two things decide most of what a business ends up paying.
What do you need to get started?
Three to six months of business bank statements, all pages. No tax returns, no projections, no business plan for a first read. Those come later, and often not at all.

The rest of them

Start with the review. Decide about borrowing later.


Send three to six months of statements and we’ll tell you what your numbers support, including when the answer is to wait.